Our Marketing Program

ADVISOR SUPPORT CENTER

Most brokers use sales information collateral, postcards, direct mail and advertisements, but the Sperry Van Ness Advisor Support Center is an integral part of each Advisor’s team. Sperry Van Ness Advisors leverage the ASC so they can spend on what matters most; working deals and building your business.

PROPRIETARY SALES COLLATERAL

A sales information brochure is a staple marketing tool for all brokerage firms. That’s why Sperry Van Ness doesn’t stop there. We also offer state-of-the-art, interactive electronic brochures, property CDs and DVDs, and individual property websites so investors can access detailed information 24/7 from anywhere in the world. And we’re able to provide these tools in a matter of hours by using our proprietary Online Publisher™ technology.

ADVISOR & PROPERTY WEBSITES

Sperry Van Ness Advisors can create professional property websites instantaneously, detailing location, photos, market information and financial and investment summaries. Beautifully designed Advisor websites can also be published from the same proprietary system. These sites include your listings, closings, team members, designations, press releases and client testimonials.

WEEKLY NATIONAL SALES CALL

Our Advisors present their new listings to more than 900 other Sperry Van Ness Advisors nationwide. Sperry Van Ness uses web-based technology to facilitate online property forums to showcase new listings every week.

LISTING LINK

Our listing link utility automatically distributes and updates all Sperry Van Ness listings to the premiere commercial real estate online databases. Databases include LoopNet, Catylist and CCIM.net along with svn.com and our own website.

BROKER FORUMS

Sperry Van Ness holds more than 100 Broker Forums per year across the United States to maximize your property's exposure in the marketplace. These forums provide another unmatched opportunity for our Advisors to leverage the sales efforts for your property through the brokerage community.

INVESTOR FORUMS

In addition to our Broker Forums, Sperry Van Ness also holds exclusive Investor Forums. These forums are incredible opportunities for Sperry Van Ness Advisors to personally present your property to qualified investors.

REALCHOICE™ BROKER DATABASE

Because no one brokerage firm has more than a 3 percent market share, the only way to reach all investors in the marketplace is through the cooperating brokerage community. It is the distribution channel for the commercial real estate community.Sperry Van Ness is the only national commercial real estate firm that proactively markets its listings to the entire brokerage community. We have developed and continue to expand our comprehensive RealChoice™ Broker Database of more than 65,000 brokers who regularly receive information about our client listings.

575 TARGET MARKETING

This leading-edge marketing assistance tool identifies tenants and owner occupants and is geared toward office, flex and industrial space. The platform offers a 75% probability that the ultimate user of the space will be identified on the generated list of approximately 700 contacts. 575 is a powerful prospecting and database-building tool

STDB ONLINE SITE ANALYSIS

Site-To-Do Business is a resource center for commercial real estate professionals that provides information used to analyze and compare the past, present and future trends of properties and geographical areas. The site contains and uses data provided by leading database providers such as ESRI, TeleAtlas, GlobeXplorer and Acxiom. Formats include tabular, graphical and visuals for using dynamic, interactive, thematic maps and aerial images.

ACCELERATED MARKETING DIVISION

Sperry Van Ness is the only national commercial real estate company with an integrated auction team to sell those unique properties.